a division of Greenheart Farms, Inc.

P.O. Box 440, Arroyo Grande, CA  93421-0440

Phone:  (805)481-2234  *  (800)426-6485   Fax:  (805)481-7374

 

 

            Contact:

            Greenheart Farms, Inc.

            Paul Cracknell, General Manager

            (805) 481-2234 x 24

            cracknellp@greenheartfarms.com

FOR IMMEDIATE RELEASE

Greenheart Farms, Inc. Acquires Tiny Petals Nursery

Popular Dee Bennett miniature roses will be added to the award winning Nor’East product catalog

Arroyo Grande, CA -- May 15, 2005 – Greenheart Farms, the owner of Nor’East Miniature Roses, today announced it has acquired Tiny Petals Nursery (www.tinypetalsnursery.com). Tiny Petals Nursery is the originator of many popular miniature rose varieties, including Jean Kenneally™, Irresistible™, Grace Seward and many more. Tiny Petals Nursery, located in Silver Springs Nevada, will transfer all production to Greenheart Farms’ state of the art product facility in Arroyo Grande, California by early July. A select number of Tiny Petals varieties will be available on the Nor’East website (http://www.noreast-miniroses.com/) in late July.

“We are very excited to add Tiny Petals Miniature Roses to our Nor’East Miniature Rose line. Dee Bennett, the original owner of Tiny Petals, was a real pioneer in the miniature rose industry. This purchase will bring together two of the most popular miniature rose portfolios under one company – a real win for consumers and wholesale customers alike.” said Bill De Vor, Greenheart Farms Rose Production Manager. “The Greenheart Farms production facility in Arroyo Grande, California will allow us to produce these varieties in larger quantities and improve product availability year round.”

 “We want to assure our loyal customers and friends that this is not an ending but a new beginning for the Dee Bennett roses, which they so love.  Greenheart Farms intends to make a large number of Dee's creations commercially available and even continue to offer new introductions that were hybridized by this great lady.  They want to keep her legacy alive. ,” said Carol Sparks, co-owner of Tiny Petals Nursery. “Greenheart Farms will begin to take mail orders for the Tiny Petals roses in late July.  Hopefully, this short transitional period will not create any inconvenience for our customers.  We also hope that you will give your loyalty to this fine company in the future.” 

About Greenheart Farms, Inc.

Greenheart Farms, Inc., owner of Nor’East Miniature Roses, is a large commercial nursery with its headquarters in Arroyo Grande, California. Greenheart Farms also has nursery operations in Santa Maria, California and Yuma, Arizona. In addition to miniature roses, Greenheart Farms produces rose liners for the wholesale nursery grower and transplant plugs for fruit and vegetable growers. Additional information about the company can be accessed from the websites: www.noreast-miniroses.com and www.greenheartfarms.com.